Awaken the millionaire within – the main lessons

Carlos Roberto Martins is a Brazilian writer, executive and entrepreneur who is the founder of Wizard, the largest language teaching network in Brazil, and author of the book Awaken the Millionaire Within.

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The company started from humble beginnings: Martins, who is also known as Carlos Wizard, decided to supplement his monthly salary by teaching English in the evenings, in the living room of his home.

His methodology focused on conversation, he won over many students and opened a school.

Later, the school was transformed into a language chain that was sold to the British company Pearson for 2 billion reais.

After that, the entrepreneur started investing in other areas and even wrote his book Awaken the Millionaire Within.

The book was written in 2012 and contains valuable lessons.

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In this article, we’ll talk about the main lessons you should apply in your life from now on.

Success does not depend on external factors

It’s a big mistake to wait for success to knock on your door. You have to act!

The author says that wealth is available to everyone, you just have to have the attitude and perseverance to achieve it.

This requires, among other things, letting go of excuses.

Poverty is not simply a lack of money, because it starts from within, in the way we think and act.

People get used to always making excuses and have the idea that it’s enough to stick to a work schedule in order to receive their salary at the end of the month.

In Awaken the Millionaire Within, Wizard cites some examples of excuses:

The first of these is to say that a lack of success is the result of where a person lives.

If you live in a small town, you may have fewer opportunities.

On the other hand, someone who lives in a big city gives the excuse that there is too much competition.

This type of person will always blame their environment and never know how to recognize their mistakes.

As well as being more successful, a person who recognizes their mistakes develops personally.

A person who clings to an unattainable imperfection will never get anywhere. 

This also contributes to maturity and humility, because recognizing mistakes is an act of wisdom.

According to the author, a successful person is as successful in a small town as they are in a big city.

Other excuses mentioned in the book awaken the millionaire within

Another excuse mentioned in the book is that the competition is too big.

Indeed, the competition is big, but when we see how many of them are actually renowned professionals in their fields, the competition decreases.

In fact, competition is not always the villain.

Competition serves as a stimulus because it encourages people to be more creative, generating innovation.

In order to stand out in their fields, individuals must restructure their businesses and this is a positive thing.

Thirdly, a common excuse explored in Awaken the Millionaire Within is lack of money.

You’ve probably met someone who puts all their hopes on winning the lottery.

Others may dream of receiving a large inheritance from a distant relative.

But this is hardly ever the case and with this kind of thinking, the person is running away from the responsibility of creating their own wealth.

This is because they place the responsibility on fate or simply luck.

Many notice the lack of money, but understand that this is a limiting factor and do nothing to change the situation.

In his book Awaken the Millionaire Within, Wizard says that you have to let go of all these excuses in order to achieve wealth.

Regardless of where you live, you can find good opportunities.

Competition can be used positively to solve the problem of lack of money.

Working for yourself

Yes, it is possible to become prosperous by working for a good company and achieving a well-paid position.

In this case, you fulfill your dream of buying a comfortable house, owning your own car and traveling to the beach from time to time.

However, the author of awaken the millionaire within says that if you want to achieve great wealth, an excellent house and a luxury car, you need to start your own business.

If you want to be able to afford to travel the world over, you have to work for yourself.

It’s interesting because the logic is similar to a theme addressed in the book Rich Dad Poor Dad.

Rich Dad was recognized in this way, even though he didn’t finish high school.

He was an entrepreneur and said:

“Dedicate yourself to your studies so that you can buy and run your own companies”.

The poor dad, who was an intelligent man with a PhD, told his son that he had to study hard to get into a good college and work for a good company.

With this mentality, you will get rich, but it’s your boss who will make the most of your resources!

Awaken the millionaire within – tips for entrepreneurship

Wizard says that you have to have a certain obsession with the desire to win.

Successful millionaires dreamed big and thought ahead of their time.

That’s how they developed innovative financial products and services and made millions of dollars.

So the first tip is not to treat your dreams as something fleeting, but to have a real obsession and dedicate yourself 100% to it.

But if you don’t know exactly what to do, make a list of businesses that you like and that are promising.

However, the author of Awaken the Millionaire Within doesn’t teach his readers to be inconsequential.

He says that you should stay in your job until you have enough money to start your life project.

There’s no point in having a perfect plan and dedicating yourself 100% to it if you don’t have an emergency fund, for example.

It may take 6 months for your project to start paying off, and you need to consider how you’re going to pay the bills during this period.

Awaken the millionaire within – Free yourself from the past

Many people are stuck in the past and this prevents them from making progress.

They are constantly reminded of the wrong choices they made, of the big loss and this generates a lot of frustration and sadness.

For example, when we talk about entrepreneurship, many people say it’s not worth it.

They had a bad experience with entrepreneurship in the past, lost a lot of money due to lack of preparation and vowed never to try entrepreneurship again.

To become a prosperous person, let go of your past through a radical change of mindset.

We’re not encouraging you to make the same mistakes, quite the opposite!

We learned in the book Awaken the Millionaire Within that, just like competition, the past can be used wisely.

Identify what went wrong on your first attempt and find a solution.

If you can’t trust yourself, you’re unlikely to fight to achieve your goals.

And when you think about giving up, remember that circumstances are temporary.

Walk your own path and determine your worth

The German philosopher Arthur Schopenhauer said:

“The important thing is not to see what no one has ever seen, but to think about what no one has ever thought about something that everyone else sees”.

There is no magic formula for Awaken the Millionaire Within.

Millionaires didn’t follow the same path to achieve their goals.

Therefore, entrepreneurship doesn’t mean copying exactly everything a great entrepreneur has done and hoping for success.

Of course, you should be inspired by success stories and take advantage of good tips, but you need to tread your own path.

On the other hand, you need to exterminate your value.

The author invites you to analyze your market value, so that you realize that you can earn a lot more money.

This encourages you to qualify to get the value you really deserve.

To achieve your goals, you need to know exactly what they are, and the same goes for this case.

Knowing how much you want and deserve to earn each month will enable you to determine the steps you need to take in order to reach that goal.

It’s also essential that you set a deadline.

How soon do you want to start earning a certain amount each month?

Maybe you want to triple your income, and you’d like to do it in a year.

Awaken the millionaire within – How much will be saved

It’s not enough to simply work for a lot of money, you have to use it wisely.

There are many stories of people who receive an excellent salary but are sunk in debt.

These people think that they would be successful if they had a bigger salary.

But that’s not how it works.

If this person has no control, the more they receive, the more they spend.

Before anything else, learn about money management and get rid of your debts.

To avoid consumerism, ask yourself if you really need a certain item and if it will help you awaken the millionaire within.

Then separate part of your earnings and put them in an account to build up your assets.

Also remember that before you can reach US$100,000, you first have to reach US$10,000.

And to reach US$10,000, you need to save your first US$1,000.

Although this is obvious, many people get discouraged because they believe that if they can only save a little money each month, it’s not even worth saving.

The difference is in the professional, not the profession

The author says that it doesn’t matter what profession you follow.

In other words, it doesn’t matter if a certain profession pays more or is superior to others.

What really matters is that you do everything with quality and always strive to be an outstanding professional.

Wizard states in Awaken the Millionaire Within that you must be willing to innovate and if you want to be a lawyer, work to be the best lawyer.

And given that no one is born knowing how to do everything, skills are acquired over time, so that your talent is turned into money.

This means that you have to respect the process.

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